How can we help you with your social media marketing? The best way is by crafting great content. If you have ever been scanning your news feed and clicked on a link because a heading or picture caught your attention, chances are a good online marketer was the reason you clicked.
When it comes to writing engaging content, eye catching headlines, and pictures that make you double take, online marketers are absolute pros. If you have ever seen a link that said “you will never believe what this person did” or “you just have to see this to believe it” you have seen examples of “click bait” marketing. This is done in order to first and foremost encourage you to click on the ad. In many cases the number of clicks they receive is translated to ad dollars on the site you visit so each click makes them money.